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Golf Course
Website Marketing. Search Engine Optimization
A well designed, professionally developed website is
a valuable resource for your golf course and an integral part of your
overall business plan. Just having a website does not guarantee
you will be listed in the search engines and if you are included, you
probably won't be on the first few pages of the listing. But
through strategic marketing and optimization, we can increase the number
of customer visits tremendously.
If you golf course's website isn't bringing in the
golfers it should be, Golf Course Web Designers can assist you in
promoting your website and driving qualified customers to your site.
This will help your website obtain higher rankings in major search
engines and directories for agreed upon search terms (i.e. keywords).
This is accomplished by keyword research, search engine optimization,
search engine submissions, and pay-per-click listings.
Keyword Research. We research your
place within the golf industry and analyze you competition. From
this we are able to generate the best search terms and keywords to
generate qualified visitors to your site. If you would like to
research your keywords, excellent tool you can use to determine search
term frequency is Wordtracker.
Wordtracker
analyzes the search engines and statistically report how many times
you can expect to receive hits on a particular search term and
variations of that term, if you are in the top ten in the major search
engines.
Website Optimization. This service includes a
complete analysis of your website, optimization of all web page content
and images, and evaluate your current search engine ranking based upon
the Keyword Research. This includes an analysis of your website's
current search engine positioning; development of a strategic internet
marketing plan; and an analysis and optimization of all your website
content. Note: We never use unethical techniques such as doorway
pages, cloaking or hidden text.
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